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see your custom PC get built, test it


For avid avid gamers, you’d know of Dreamcore as a top-notch place to get custom-built PCs.

The corporate was began by three Singaporeans — Shaun Tan, Eugene Lim and Kwan Wei Zhong — who all met at an IT present (no surprises there).

Picture Credit score: Vulcan Submit

Wei Zhong and Eugene had been working for competing firms, and Shaun satisfied them to band collectively to construct Dreamcore.

Since its inception in 2016, it has been hitting one milestone after one other — from incomes 1,000+ five-star evaluations, clinching a High 15 recipient of the Rising Enterprise Award 2021, reaching greater than double year-on-year progress, and a 50 per cent enhance in workers headcount.

The staff at Dreamcore is now 30-people sturdy, and as a part of its fifth anniversary celebrations, it unveiled as we speak (November 25) its new 10,000 square-feet house as a part of its dedication to supply a holistic assist expertise.

Dubbed Dream Centre, it capabilities as their expanded workplace and retail house that comes geared up with concierge and repair zones, and a state-of-the-art PC meeting. It additionally incorporates a devoted e-sports coaching facility and an built-in gaming expertise centre.

Right here’s what to anticipate while you head right down to Dream Centre after they formally open doorways to the general public on December 1.

The last word guided buyer expertise

Game centre from Dreamcentre
Picture Credit score: Dreamcore

Strolling into Dream Centre is each inviting and thrilling — you’ll first be greeted by a mural that’s commissioned by a neighborhood artist.

Full with futuristic indoor bushes, glossy chrome finishings, and rows of gaming chairs, you’d by no means wish to depart the Dream Centre. In reality, you don’t need to.

The interactive, experiential gaming centre is the place you possibly can check out Dreamcore’s vary of merchandise, and you’re free to remain so long as you want. They aren’t simply being well mannered after they say that; Dreamcore desires you to really feel at residence of their house.

Configuration station at Dreamcore
Picture Credi: Vulcan Submit

Dreamcore actually understands that the world of {custom} builds, PCs, and even electronics may be intimidating and scary for some. As such, the Dream Centre is provided with pleasant workers who won’t ever attempt to hard-sell their merchandise to you, and are at all times able to ask your questions.

There are three Configuration Stations on-site the place you possibly can ask any query that involves thoughts. Dreamcore sees this as a separate concierge service that provides to the shopper expertise.

Folks might have a sure notion of {custom} builds — and the problem helps them overcome sure limitations round perceived complexity and trouble of it. It may be a clean and knowledgeable course of and that’s what we served to ship.

– Shaun Tan, founder and CEO of Dreamcore

What {custom} PC goals are fabricated from

Dreamcore new office space
Picture Credit score: Vulcan Submit

The principle ethos of Dreamcore is belief. That’s why they opted — in Shaun’s phrases — “a Din Tai Fung-style” open kitchen idea the place you possibly can witness your PC meeting proper there after which, in the event you’re fortunate, in fact.

It’s this transparency, each actually and figuratively, that Dreamcore desires to advocate with this new retail retailer. This fashion, you possibly can at all times ensure of the standard you’re getting and take a peek into the {custom} PC constructing world.

Behind the oldsters assembling your keyboard, there may be one other spherical of high quality management the place the diligent workers of Dreamcore’s backend staff are operating numerous checks in your PC.

Within the upcoming months, the corporate can even be enhancing its web site expertise and introducing free workshops to assist shoppers get extra out of their PC builds whether or not for content material creation and enhancing, for his or her professions, or for his or her hobbies.

Dreamcore eSports training space
Picture Credit score: Vulcan Submit

Dream Centre additionally homes a devoted e-sports coaching room. Considered one of Dreamcore’s present companions is Paper Rex, who’s the one Southeast Asian consultant on this 12 months’s Valorant Champions Tour Masters, a global eSports event in Berlin.

Moreover a swanky new retail house with spacious showrooms, Dreamcentre is the place all of the ‘Dream-makers’ make all of the magic occur.

We received to try their “Skunk Room” or the R&D room, the place Shaun and one other workers ideate and check all of the merchandise we see below Dreamcore.

Dreamcore new office
Picture Credit score: Vulcan Submit

There may be additionally a comfortable space for workers to have their lunch that comes geared up with an enormous pantry and gaming console for workers to unwind.

It’s a flurry of exercise at Dreamcore’s new Dreamcentre, and it solely spells all of the thrilling issues they’ve in retailer for us.

Accelerated enterprise progress regardless of Covid-19

Dreamcore’s progress was accelerated in 2020 when Singapore transitioned to working from residence and extra prospects turned to Dreamcore for his or her final {custom} PC set-up for work and play.

This 12 months, with do business from home remaining because the default, Dreamcore has seen demand match that of 2020, signalling a rising marketplace for {custom} PCs sooner or later “new regular”.

Within the subsequent three years, Dreamcore is seeking to develop its enterprise two-fold, and proceed to create prime of the road merchandise to satisfy the wants of content material creators and professionals.

“We’re so pleased with how far we’ve come within the final 5 years. The opening of the Dream Centre is a testomony to the onerous work and dedication of each one in all our staff, the Dream-makers. We are able to’t wait to welcome our prospects to this house, to allow them to have an up-close and private expertise of the {custom} PC constructing course of,” mentioned Shaun.

Those that are eager to go to the brand new Dream Centre from December 1. It’s positioned at at Exact Tree, 55 Kim Chuan Drive; and will likely be open from 11am to 8pm on weekdays, and 11am to 6pm on weekends.

Featured Picture Credit score: Vulcan Submit





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